Evolutionary Psychology Video Podcasts
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Psyco 403

EP Video Podcast Contents



Why Men Prefer Blondes. An Evolutionary Perspective.


Developer
    Krisanthini Ravindran

Click for a Transcript (pdf) of the video podcast.

Sources Discussed in Video
  • Frost, P. (1989). Human skin color: the sexual differentiation of its social perception. Mankind Quarterly, 30, 3-16.
  • Ramachandran,V.S.(1997).Why do gentlemen prefer blondes? Medical Hypotheses, 48, 19-20.
  • Sorokowski, P. (2008). Attractiveness of Blonde Women in Evolutionary Perspective: Studies with two polish samples. Perceptual and Motor Skills, 106, 737-744.

More to Explore

  • http://www.independent.co.uk/news/science/how-women-evolved-blond-hair-to-win-cavemens-hearts-467901.html
    • This link looks at how blonde hair evolved and provides a deep but concise explanation as to why men prefer blonde-haired women from an evolutionary perspective.
  • http://www.springerlink.com/content/766n130226m12n24/
    • With the easy access of hair dyes to modern women, hair can be easily dyed to blonde or lighter colors. In such cases, the only reliable cue to identify which woman truly comes from the Scandinavian ethnic group is eye color. Read on to find out more about why blue-eyed men prefer women of the same eye-color.
  • http://www.springerlink.com/content/t465684814669212/
    • This paper examines how beauty is depicted in the Western Society with respectto hair colour, especially blondness. Studies have shown that magazines such as Playboy, has featured more blonde women than other adult White women for over two decades. Read on to find out what Melissa and Thomas have to say about the extent to which various magazines have featured blonde women on their covers and if this differs depending on the types of magazines.
U of A
Dept. of Psychology
 
Site created: 4 April 2010 Page updated: 6 April 2011