
using quotations
Typically, paraphrases or summaries are the more preferred and effective methods when incorporating external sources in your paper, as they demonstrate a greater consideration and subsequent understanding of the issues and arguments provided by a source. However, there may be some instances in which a quotation may be more suitable. For example, if you are citing an idea that is controversial, you may wish to use a direct quotation to assure your reader that you are not slanting or misinterpreting the source. Other times, you may simply come across an idea that just can't be phrased any better than how you found it. In such a case, a quotation may be ideal.
If you feel the need to quote any unique words or phrases, these should be enclosed with quotation marks (" "), in addition to the typical citation format and specific page number (or paragraph number, if from a web resource) in which the quotation is originally found. For example:
Some management theorists suggest that "successful corporations must primarily produce brands, as
opposed to products" (Klein, 2000, p. 3).
Freestanding block quotations should be used when a quotation exceeds 40 words in length. They should be indented ½ an inch, and do not require quotations marks. Be sure to retain double spacing throughout the quote!
Etiam quis lacinia metus vestibulum eu ligula ac ipsum rutrum tempor vel eget metus. Donec nec est sit amet nisl varius volutpat.
Morbi quis augue quamorem...Miele (1993) found the following:
The "placebo effect," which had been verified in previous studies, disappeared when behaviors were
studied in this manner. Furthermore, the behaviors were never exhibited again, even when real drugs were
administered. Earlier studies (e.g., Abdullah, 1984; Fox, 1979) were clearly premature in attributing the
results to a placebo effect. (p. 276)
